Mobile Marketing
Still an emerging technology for Canadian marketers, mobile marketing (SMS) is a must if you are targeting a youth-oriented or young professional customer.Marketing via mobile phones and other mobile devices using SMS (text messages) – gives you the ability to interact with your customers anywhere, anytime. At home, school or walking down the street, your audience is just a message away. Unlike other mediums, mobile marketing gives your target the unique ability to respond to your message and interact immediately without the need for a computer.
Mobile is a rapidly emerging mass market medium that enables direct, interactive and measurable marketing communications. Use of SMS has grown by 100% every year since 2003, and that growth expected to continue if not accelerate
In fact, 70% of all North Americans use cell phones today, each of them capable of receiving text messages. And Canadians send almost 6 million text messages every day and 97% of all text messages are read by the recipient. Can you afford to miss the mobile marketing tidal wave?
By integrating mobile marketing into your existing campaigns, you can open up new channels of communication and a new level of interaction with your customers. Let our digital direct marketing experts help you navigate the sometimes complex path to a successful mobile marketing campaign and integrate it seamlessly with other online communications media to ensure you gather the customer data you need.